Tuesday, April 03, 2007

iTUNES ISSUING EMI's CATALOGUE DRM-FREE

Apple Computers Inc. and EMI Records held a joint press conference yesterday (April 2nd) in London, announcing that the record company would be issuing its entire catalogue free of digital rights management (DRM) restrictions through iTunes.

Apple CEO Steve Jobs and EMI CEO Steve Nicoli also announced that the new DRM-free music will be sold for $1.29 per track, with the songs encoded at a higher bit rate of 256 KB, up from the original $.99-cent versions which topped out at 120 KB.

Consumers can still purchase the original $.99 cent versions, which will remain available.

One of the benefits for fans is that in an effort to lure record buyers, credit will be now be given for single tracks previously purchased from each digital album, when users decide to the rest of the album as a whole.

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